AUTHENTIC SPIRIT AND VIBRANT ATMOSPHERE IN THE ETERNAL CITY

UNA Trastevere - the project

Located in one of Rome's most charming neighborhoods, UNA Hotels Trastevere perfectly embodies the charm of this iconic district. Its welcoming and lively design blends seamlessly with the picturesque streets and artisan shops. On the rooftop, the Vista Trastevere Bar & Restaurant offers breathtaking views of the Eternal City, making it the ideal place for both business trips and romantic getaways.

Cogito Strategies managed the launch of UNA Hotels Trastevere, overseeing the marketing plan and press activities, with the aim of positioning the hotel competitively from the moment it entered the market. In addition, the team organized the inaugural event and subsequent public relations activities, ensuring immediate media coverage and high visibility.

The uniqueness and strong connection with the cultural and social fabric of Trastevere were the elements that inspired the promotional campaigns for UNA Hotels Trastevere. The communication strategies highlighted its privileged location and the authentic atmosphere that surrounds it.

How did Cogito Strategies make a difference for UNA Hotels Trastevere?

  • Organisation of the inaugural event
  • PR activation for the launch and press activities
  • Drafting of a marketing plan
  • Operational support
  • Creation of sales tools including digital brochures
    and promotional materials

CASE STUDIES